Eftihia utilizes trends to create videos and static graphics. Resulting in brand-aligned short-form content gaining over 19K views for a new account in under 90 days!
Eftihia was tasked with Instagram support for @umlseo and @rhed_uml. She also did collaboration posts with @umlcareer&co-opcenter.
@umlseo
Created stylized static bulletin-board-style help-wanted posters to help students learn about available jobs on campus.
Instagram Support at UMass Lowell’s Career & Co-op Center
Trending audios/sounds on TikTok and Instagram to push out content for student reminders for submitting their work hours on JobHawk.
Easy to follow along tutorials for students to navigate through JobHawk.
Eftihia designed a carousel series on How-to navigate through JobHawk.
@rhed_uml
What’s Your RHED Story?
A series in which Eftihia reaches out to interview RHED students about their RHED experiences. She then edits these interviews into short form content format. Her favorite part of this series was making the motion graphics at the beginning of each interview.
RHED Promotional videos
Eftihia used trending content to push out promotional videos for RHED.
@UmlCareer&Co-opCenter Collaberations
Eftihia had the privilege of getting to highlight black alumni students who worked on campus jobs, research positions, and internships while at UMass Lowell. She sourced alumni and designed the carousel post.
Eftihia is featured on the Career and Co-op Center to help her co-worker, Ernest Boakye, with shooting content!